How to Write SEO-Friendly Blog Posts Using Only the Google Blogger Editor (Beginner-Friendly)
(No external HTML editors. No complicated tools. Only the Blogger built-in editor.)
Introduction: Why This Method Works for Beginners
Many new Blogger users think they must write HTML or use external editors to create SEO-optimized content. But for beginners, this approach is often more confusing, slower, and unnecessary.
Instead, you can produce fully SEO-ready posts using only the Google Blogger built-in editor, as long as you follow the correct structure:
- Use H1/H2/H3/H4 headings for clarity
- Keep paragraphs simple and short
- Format lists properly using the editor’s bullet tools
- Add ALT text through the image settings button
- Insert META description in the HTML editor only once
- Add Related Posts + CTA manually at the end
This method is simple, stable, and 100% beginner-friendly—yet still SEO optimized.
1. Write Your Content Normally in the Blogger Editor
Start with your full article written in plain text (introduction → body → conclusion).
Keep the flow natural. No design. No formatting yet.
This gives you a clean structure to work with before applying SEO formatting.
2. Apply Heading Hierarchy Using Blogger’s Built-In Tools
Google relies heavily on heading structure (H1, H2, H3) to understand your content.
How to set headings in Blogger editor:
- Highlight the line you want to make a heading.
- Click “Paragraph” dropdown.
- Choose:
- Title → H2 (used only once per post)
- Heading → H3 (main sections)
- Subheading → H4 (subsections)
Example:
- H2: How to Write SEO-Friendly Posts in Blogger
- H3: 2. Apply Heading Structure
- H4: How to set headings in Blogger editor:
Tip: Blogger automatically uses H1 only for the title, so inside the article, use H2 and H3 only.
3. Format Paragraphs and Spacing Using Blogger Tools
Set paragraph style:
- Highlight the text
- Select “Normal” for body content
Keep paragraphs short:
- 1–3 sentences per block
- Add natural line breaks for readability
DO NOT paste text with formatting from Word or Naver Blog → It breaks the HTML underneath.
4. Create Bullet Lists Using Blogger’s Bullet Tool
Never use hyphens manually.
Always use the built-in:
- Bulleted list
- Bulleted list
- Numbered list
- Numbered list
- Numbered list
Why?
Because Google reads these as structured list items → improves ranking and AI snippet quality.
5. Add Images and Write ALT Text Inside Blogger (No External Editor Needed)
How to add accessible, SEO-friendly images:
- Insert image → click the image → select gear icon (settings).
- Add ALT text in English.
- Keep ALT text descriptive, not keyword-stuffed.
Example ALT text:
- “Blogger editor showing the heading settings menu”
- “Screenshot of the favicon upload window in Google Blogger”
6. Add Meta Description (Only One Part Requires HTML Editor)
Blogger doesn’t allow META description insertion inside the visual editor.
This is the one moment where we use the HTML editor.
How to add META description:
- Click HTML View
- At the very top, paste : <meta name="description" content="Your SEO description here.">
- Return to Compose View and continue editing.
Tip: Do NOT edit layout or text while in HTML view unless necessary.
7. Add Related Posts at the Bottom (Internal Linking Juice)
Google loves internal linking because it:
- increases session duration
- strengthens topical authority
- helps AI understand site structure
Example block:
Related Posts
8. Add a CTA (Call to Action) to Boost Engagement
Example:
“If you found this guide useful, follow my Blogger SEO series for more tutorials on templates, navigation menus, analytics setup, and AdSense optimization.”
Simple. Not spammy. Encourages user flow.
I don’t typically use strong CTAs, though I sometimes add soft, subtle ones.
9. Publish → Refresh → Done
This workflow:
- Requires zero external tools
- Lets complete beginners follow the structure
- Keeps formatting clean
- Works perfectly with Google Search & Google AI
- Avoids HTML confusion
- Builds consistency across your SEO series
⭐ Final Summary : This Is the Best Beginner Workflow
- Write everything → Format inside editor → ALT text via gear icon → META at top (HTML once) → Related posts → CTA → Publish
